Born from our experience…
Our story
Picture this: You're in back-to-back meetings, you’re so zoned out you can barely muster a “nothing from my end” at the end of the call. You have a quick break and you reach for an afternoon coffee or an energy drink. It peps you right up but before you know it your eyelid is twitching and your mind is racing a mile a minute. Flash forward to bedtime and you spend half the night tossing and turning only to get a few decent hours of sleep only to do it all again the next day. That was the situation we found ourselves in, and that's where Nudge was born.
We set out to develop an everyday boost to energy and focus that could be a part of our routine without disrupting it. We discovered that a mild amount of caffeine could be effectively balanced with L-Theanine to promote both focus and energy without a crash. We also learned that gum could serve as the perfect vessel for fast acting results that can be taken anywhere.
What makes us different
We’re functional,
not fanatical
We could tell you that chewing Nudge will transform you into a productivity superhero who meal-preps on Sundays and has a color-coded filing system.
But that would be lying, and that’s not our thing.
Here's what Nudge actually does: It gives you a sustained energy boost that helps you tackle whatever's next on your list. No crashes, no jitters.
The Nudge Promise
Quality you can taste,
energy you can feel
Proven Ingredients (Because We Believe in Showing Our Work)
Energy - 27mg of caffeine (about ⅓ a cup of coffee) provides an instant boost without the drama. Think "alert and focused," not "vibrating through your next Zoom call."
Focus - L-Theanine, a nootropic found in mushrooms & green tea leaves that has been scientifically proven to improve alertness, reaction time, and reduce stress. It's been paired with caffeine for centuries to reduce jitters—basically, ancient wisdom meets modern convenience.
No Compromise - The nudge you need to keep you sharp in the moment, without the 3 PM crash that makes you question your life choices.
Convenient & Fast-acting - Nudge fits in your pocket, your purse, or that weird little compartment in your car. Functional ingredients absorb instantly, because waiting 20 minutes for your productivity boost is so last century.
Bonus Points - Contains xylitol, which has been proven to promote oral health and strengthen tooth enamel. So while you're boosting your productivity, you're also taking care of your smile. Multitasking at its finest.
Made with Care - Sugar-free, aspartame-free, gluten-free, vegan, and made without dyes. Basically, everything you want and nothing you don't.